Paul May,
Paul (Verista Consulting) May
Mobile Commerce
Opportunities, Applications, and Technologies of Wireless Business
Paperback Engels 2001 9780521797566
Verwachte levertijd ongeveer 9 werkdagen
Samenvatting
This book provides the context, architectures, case studies, and intelligent analysis that will help you grasp this rapidly evolving subject. With keen insight into the needs of both camps, May explains the technological aspects of mobile commerce to business decision makers and the business models to the technologists who design and build these electronic systems. It is the one book all relevant parties in a company can read to ensure common understanding. Topics include devices, technologies, applications, standards, security, and more.
Specificaties
ISBN13:9780521797566
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:304
Uitgever:Cambridge University Press
Serie:Breakthroughs in App
Lezersrecensies
Wees de eerste die een lezersrecensie schrijft!
Inhoudsopgave
1. The business opportunity; 2. Applications; 3. Technology; 4. Issues; 5. Mobile commerce applications directory.
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan