Leveraging Knowledge Assets

Success Factors of External Technology Commercialization

Paperback Engels 2006 2006e druk 9783835004566
Verwachte levertijd ongeveer 9 werkdagen

Samenvatting

Ulrich Lichtenthaler analyzes the main challenges of externally leveraging technology with a focus on strategy, process, organization, culture and reputation. On this basis he investigates the management and performance of external technology commercialization in more than 150 European firms. He presents a detailed benchmarking analysis and empirically identifies success factors for the management of external technology exploitation.

Specificaties

ISBN13:9783835004566
Taal:Engels
Bindwijze:paperback
Aantal pagina's:339
Druk:2006

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Inhoudsopgave

Theoretical foundations of external technology commercialization

Conceptual framework and hypotheses

Design and results of the empirical study

Discussion and conclusion

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