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Taking a holistic and international perspective, this book critically examines the ethical challenges marketing faces and explores strategies marketers can use to respond to those challenges. Meer
Multiple Criteria Decision Making (MCDM) is the study of methods and procedures by which concerns about multiple conflicting criteria can be formally incorporated into the management planning process. Meer
This two-volume, issues-based reference set, available in both print and electronic formats, surveys varied views on many of the most contentious issues involving mass media ethics and the law. Meer
A versatile notebook with a thoughtful, luxe design. With smooth, cream-colored paper and special features including a ribbon marker, elastic-band closure, and interior pocket, this notebook is a perfect companion for any writing adventure, big or small. Meer
Knowledge management is crucial to organizational learning, innovation and success within organizations. This second edition of the successful knowledge management reader provides a core source of key theoretical thinkers in the field and presents the most up-to-date leading-edge articles that explore emerging trends. Meer
Innovation is central to business success, yet no other aspect of business is as frustrating and out of control. Instead of occurring in fits and starts and strokes of genius, innovation needs to become an all-the-time event that’s measurable, reliable, predictable, streamlined, and effective. Meer
Games, or contexts of strategic interaction, pervade and suffuse our lives and the lives of all organisms. How are we to make sense of and cope with such situations? Meer
Ethics plays a critical role in project management, but all too often, its importance is overlooked. This benign neglect can result in serious consequences to individuals and organizations, ranging from tarnished reputations to civil and criminal liability. Meer
This new edition is expanded to include 26 new man-hour tables on compressors, dryers, dampers, filters, coolers, and heaters. This manual eliminates guesswork and enables you to produce fast, accurate equipment installation labor estimates. Meer
La productividad ha sido una palabra muy importante en el mundo de los negocios por varios años. Pero a pesar de nuestros mejores intentos y los innumerables libros de motivación, todavía nos retrasamos, trabajamos hasta tarde, balanceamos nuestros horarios y nos hundimos en nuestros negocios. Meer
This book outlines the creative process of making environmental management decisions using the approach called
Structured Decision Making. It is a short introductory guide to this popular form of decision making and is aimed at environmental managers and scientists. Meer
Decision Making in Manufacturing Environment Using Graph Theory and Fuzzy Multiple Attribute Decision Making Methods presents the concepts and details of applications of MADM methods. Meer
Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R explains and demonstrates, via the accompanying open-source software, how advanced analytical tools can address various business problems. Meer
In Cosmopolitan Business Ethics: Towards a Global Ethos of Management, Jacob Dahl Rendtorff maps the concept of global business ethics, related to sustainability and corporate governance, via an examination of the major theories of business ethics and the philosophy of management. Meer
This textbook treats graph colouring as an algorithmic problem, with a strong emphasis on practical applications. The author describes and analyses some of the best-known algorithms for colouring graphs, focusing on whether these heuristics can provide optimal solutions in some cases; how they perform on graphs where the chromatic number is unknown; and whether they can produce better solutions than other algorithms for certain types of graphs, and why. Meer
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