Strategisch management

Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.

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Human Capital in the Indian IT / BPO Industry

gebondenEngels9781137481504 27-5-2015

Human Capital in the Indian IT / BPO Industry analyses human capital management in the Indian information technology (IT) and business process outsourcing (BPO) industry, which has created a new paradigm for organising global talent engaged in designing and delivering IT and BPO services. Meer

128,33

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Software Business Start-up Memories

gebondenEngels9781137280466 28-11-2012

Describes the decisions that led to the success of 16 software companies. The decisions are illustrated in detail, providing entrepreneurs with insights into what it takes to make a decision that can change the future of a company. Meer

64,66

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Doing Business in India

paperbackEngels9781137284525 4-12-2012

The aim of this book is to analyze the nature of European and North American firms' business experience in India with a particular emphasis on understanding the causes of their successes and failure. Meer

64,66

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GJ Tellis

Unrelenting Innovation – How to Create a Culture for Market Dominance

gebondenEngels9781118352403 22-2-2013

The hands–on guide for fostering relentless innovation within your company Gerard Tellis, a noted expert on innovation, advertising, and global markets, makes the compelling case that the culture of a firm is the crucial driver of an organization′s innovativeness. Meer

38,56

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Kenneth A. Loparo

e-shock 2020

paperbackEngels9781349336937 30-9-2011

42,74

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Aradhna Krishna

Customer Sense

paperbackEngels9781349344420 23-12-2015

An insightful look at how touch, taste, smell, sound, and appearance effect how customers relate to products on a sensory level, and how small sensory changes can make a huge impact. Meer

64,66

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Kenneth A. Loparo

Ready For Change?

paperbackEngels9781349344482 17-4-2012

Aimed at managers and executives wanting insight into how to better drive change at the micro and macro level, Ready for Change? Provides guidance in understanding the factors within different business disciplines that enable and disable lasting change through examples of good practice and 'not so good' practice within real organisations. Meer

64,66

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Teaching about the Future

paperbackEngels9781349348992 26-6-2012

The faculty at the University of Houston's program in Futures Studies share their comprehensive, integrated approach to preparing foresight professionals and assisting others doing foresight projects. Meer

199,08

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M. Barney

Leading Value Creation

paperbackEngels9781349476749 18-12-2013

Every business discipline has a unique vantage point on value creation and destruction, and while specialists have devised solutions, leaders rarely use them because of the inherent complexity in trying to understand which parts fit together to help them achieve goals. Meer

64,66

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Multinational Companies and Domestic Firms in Europe

paperbackEngels9781349477524 19-11-2013

The Social Effects of FDI on Multinational Companies and Domestic Firms compares and contrasts wages, working conditions and industrial relations processes in multinational and domestic companies. Meer

128,33

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P. Vogel

Generation Jobless?

paperbackEngels9781349477548 1-1-2015

Offering guidance on the opportunities and threats for future generations, and featuring interviews with business leaders, this book provides a constructive look at change. Meer

43,43

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S. Finlay

Predictive Analytics, Data Mining and Big Data

paperbackEngels9781349478682 1-1-2014

This in-depth guide provides managers with a solid understanding of data and data trends, the opportunities that it can offer to businesses, and the dangers of these technologies. Meer

71,73

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Dennis W. Tafoya

Marginal Organizations

paperbackEngels9781349478804 6-3-2014

On one hand, marginals are complex organizational systems. On the other hand, they are an example of elegant, applied organizational operations. In The Marginal Organization, Tafoya focuses on organizations often described as part of an informal economy, informal sector, underground economy, or unofficial economy. Meer

64,66

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C. Kerns

Trendology

paperbackEngels9781349502431 11-11-2014

In this, the first data-driven guide to real time marketing, Chris Kerns outlines the value of RTM via a comprehensive social data performance analysis. Meer

29,29

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Kenneth A. Loparo

Mindful Leadership Coaching

paperbackEngels9781349479962 1-1-2014

Mindful Leadership Coaching takes an in-depth look at the coaching processes. The insights provided here will help coaches and executives to use frameworks for transforming attitudes, beliefs, and behaviors. Meer

57,58

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The Family Business Map

paperbackEngels9781349479986 1-1-2014

Combining the expertise of two consultants and academics from East and West, this book provides an international guide for family businesses, showing how to identify and implement the best governance strategies. Meer

71,73

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B. Heilbrunn

Market Mediations

paperbackEngels9781349506224 1-1-2015

Market Mediations offers a fresh way to look at consumption practices, design and branding issues through analysis based on the French and European intellectual tradition. Meer

64,66

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M. Sherrington

Added Value

paperbackEngels9781349509119 1-1-2003

This book is based upon the operating system of the company, Added Value, founded by the author, and now one of the world's largest marketing and branding consultancies. Meer

64,66

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P. Donzé

A Business History of the Swatch Group

paperbackEngels9781349482221 11-4-2014

This book offers a detailed and full analysis of the strategy which enabled the Swatch Group to establish itself on the world market. In particular, it tackles the issues of production restructuring, with the opening of subsidiaries in Asia, and the implementation of a new marketing strategy, characterized by the move towards luxury. Meer

170,78

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J. Jarillo

Strategic Logic

paperbackEngels9781349511266 14-3-2003

Strategic Logic lays the foundations for a clear understanding of corporate profitability and provides the reader with innovative insights on how to develop original yet realistic strategies. Meer

156,63

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