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Marjolein Bongers, Richard van Kray

Sales zonder bullshit

In dit boek combineren Richard van Kray en Marjolein Bongers hun expertise op het gebied van sales en LinkedIn tot een unieke gids waarmee je de effectiviteit van je salesaanpak flink zult verbeteren.
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GebondenEngels9780415492386 22-7-2009
This volume provides original insight into the operational opportunities, challenges and constraints in managing Tourism Destination Marketing. It explores how the various tourist destination systems including tourist, places (as seen by the tourist), public and private tourism organisations and the social and physical environment can effectively communicate and co operate together at a profit for each.  Meer
205,02
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9780415777049 19-4-2010
Cultural attractions play an important role in tourism at all levels, and attract huge numbers of tourists interested in heritage and the arts. Cultural Heritage Tourism has positive economic and social impacts but can also have negative impacts on communities and regions.  Meer
205,02
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9780415578042 22-7-2010
Customer satisfaction and loyalty in the tourism sector is highly dependent upon the behaviours of front-line service providers. Service is about people, how they relate to one another, fulfill each other’s needs and ultimately care for each other.  Meer
217,24
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9780415776936 5-3-2010
This book examines trademarks and brands, and their historical role in national competitive and comparative advantage and in overall economic growth. The contributors provide an historical account of the contribution of brands in consumer goods to economic growth; examine the development of trademark law, its influence on brand strategy, and reciprocally the influence of strategy on the law; and look at the building and repositioning of individual brands as example of the interplay of law and strategy.  Meer
246,08
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9780415667326 14-3-2013
This accessible book introduces students to the theories, concepts and skills required to promote an event successfully. To promote an event effectively it is essential to understand marketing, but it is also important to recognise that it is not just consumers who are the audience: other publics who may not necessarily attend can have a fundamental effect on the success of an event as well.  Meer
247,23
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9780367555337 30-11-2021
This book presents a comprehensive overview of the key topics, best practices, future opportunities and challenges in the Digital Marketing discourse.  Meer
212,05
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780367555351 30-11-2021
This book presents a comprehensive overview of the key topics, best practices, future opportunities and challenges in the Digital Marketing discourse.  Meer
62,90
Verwachte levertijd ongeveer 11 werkdagen
gebondenEngels9780412589201 30-9-1994
This book provides the focus for an organisation's Total Quality Management process; the achievement of `world-class' customer satisfaction. The book draws exclusively from actual case studies of world leading companies.  Meer
120,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780387261751 28-9-2005
A Twenty-First Century Guide to Aldersonian Marketing Thought introduces readers to the life, the writings and the intellectual legacy of Wroe Alderson, the preeminent marketing thinker of the mid-twentieth century.  Meer
180,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780387233505 19-11-2004
It's Not About the Technology is about a phenomenon most dreaded by high-technology industry executives: a failure at the execution leading to a missed market window.  Meer
120,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9780412786303 29-2-1996
This book provides the focus for an organisation's Total Quality Management process; the achievement of `world-class' customer satisfaction. The book draws exclusively from actual case studies of world leading companies.  Meer
120,99
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780367761806 25-9-2023
Co-creation is fast becoming a buzz word in tourism. Traditional approaches to value creation in tourism suggest that operators and suppliers produce goods and services which are consumed by tourists.  Meer
55,86
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780415850469 23-5-2013
Natural disasters, wars and conflicts, epidemics, and other major crises can devastate a tourism service or destination. Though there is extensive literature and research on preparation and coping with tourism crises, there is a gap in information on how to best market and recover from the destruction of caused to tourism businesses and destinations.  Meer
74,15
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9780415576659 7-2-2014
Social Marketing is the utilisation of marketing principles and methods to encourage individual and organisational behaviour change for the public good.  Meer
183,91
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780273695592 3-8-2006
PRINCIPLES OF MARKETING Fourth Edition Frances Brassington and Stephen Pettitt     Principles of Marketing is the indispensable introduction to marketing.  Meer
100,54
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780415667333 14-3-2013
This accessible book introduces students to the theories, concepts and skills required to promote an event successfully. To promote an event effectively it is essential to understand marketing, but it is also important to recognise that it is not just consumers who are the audience: other publics who may not necessarily attend can have a fundamental effect on the success of an event as well.  Meer
69,93
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780273634355 21-2-2000
Advertising looks at the structure and organisation of the industry, how campaigns are constructed and costed, the various methods of promotion, above-the-line and below-the-line costs, legal and ethical issues, market research and much, much more.  Meer
89,74
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780470142516 29-4-2008
Sales training doesn t develop sales champions. Managers do.  The secret to developing a team of high performers isn t more training but better coaching.  Meer
35,60
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780470515808 30-11-2007
Corporate governance is a hot topic, as is the need for marketing to operate at board level. But no–one has yet brought the two issues together. This book changes that.  Meer
45,27
Verwachte levertijd ongeveer 16 werkdagen
GebondenEngels9780415993609 12-12-2008
In today’s highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action.  Meer
246,08
Verwachte levertijd ongeveer 11 werkdagen

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